By Danay Escanaverino
Part of the ECT News Network
04/17/06 5:00 AM PT
The Hispanic market is ripe for the online marketing industry to target with success. That said, there needs to be proper planning to make sure that you know who you are selling to, how to sell it and how to support it. By planning your strategy well before executing your campaigns, you will be several steps ahead of your competitors who simply translate a Web site and expect the leads to start rolling in.
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