LunaSol Media – growing business in Latin America
Read about our exciting growth in the Latin American region.
2012-04-02 – 6:12 PM / ET: Lopez Negrete Communications consigue un doble logro en la entrega del Premio Ogilvy de la ARF en 2012
Lopez Negrete Communications consigue un doble logro en la entrega del Premio Ogilvy de la ARF en 2012
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2012-03-28 – 1:27 PM / ET: El Foro de Medios Multiculturales atrae una multitud récord de más de 300 ejecutivos; el Presidente de Telemundo Station Group Manuel Abud pronuncia el discurso de apertura acerca del compromiso de NBCUniversal/Comcast para con la radiodifusión local
El Foro de Medios Multiculturales atrae una multitud récord de más de 300 ejecutivos; el Presidente de Telemundo Station Group Manuel Abud pronuncia el discurso de apertura acerca del compromiso de NBCUniversal/Comcast para con la radiodifusión local
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2012-04-11 – 07:47 AM / ET: Critical Mention extiende la cobertura de televisión en español a los 50 principales mercados hispanos
Critical Mention extiende la cobertura de televisión en español a los 50 principales mercados hispanos
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2012-04-10 – 08:00 AM / ET: PR Newswire nominado como asociado de noticias oficial de la Conferencia Hispanicize 2012
PR Newswire nominado como asociado de noticias oficial de la Conferencia Hispanicize 2012
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Slim, Televisa Pass Hurdles to Alter Telecom Industry (Update3)
Feb. 12 (Bloomberg) — Carlos Slim’s America Movil SAB and broadcaster Grupo Televisa SA won regulatory approval in Mexico for transactions that would alter the telecommunications industry in Latin America as carriers add more services.
Mexico’s antitrust agency yesterday approved wireless carrier America Movil’s takeover of Slim’s telecommunications holding company, which will give it control of land-line phone carriers from Mexico to Peru. The agency said it also will allow Televisa to buy as much as 40 percent of wireless carrier NII Holdings Inc.’s Mexican unit to enter the mobile-phone market.
Both transactions may help the companies broaden their offerings to include wireless, home-phone, Internet and television service. Slim and his competitors in Latin America are seeking to attract and retain customers by selling all of those communications services together in a package.
“The more his assets become converged, the more pressure it puts on everyone else across the region,” said Christopher King, an analyst at Stifel Nicolaus & Co. in Baltimore. He advises buying shares of Mexico City-based America Movil and Reston, Virginia-based NII Holdings.
America Movil fell 12 centavos to 28.82 pesos at 4 p.m. New York time in Mexico City trading. Mexico City-based Televisa dropped 43 centavos to 48.22 pesos. NII Holdings rose 97 cents, or 2.8 percent, to $36.07 in Nasdaq Stock Market trading.
Televisa said in an e-mailed statement today that it hasn’t signed an agreement with NII Holdings and can’t guarantee the deal will go through. NII Holdings said in a filing with the U.S. Securities and Exchange Commission that it is aware of the antitrust agency’s decision and has no comment.
Airwaves Auction
Televisa may have to pay almost $2 billion to acquire 40 percent of NII’s Mexican division, King said yesterday in a phone interview. That would give NII a supply of cash to help it buy airwaves in a planned government auction and build a new wireless network capable of high-speed Internet downloads, he said.
Televisa already offers home-phone, Internet and TV service through three Mexican cable operators it controls. If it adds wireless service through an agreement with NII, it could use the combined package to attract more customers from Slim’s Telefonos de Mexico SAB, which doesn’t offer video or mobile-phone plans.
America Movil has said its planned transaction would allow it to combine its wireless, land-line, Internet and TV services into packages throughout Latin America, except in Mexico, where the antitrust agency, the Federal Competition Commission, has declared the wireless carrier dominant.
Stock Swap
The company announced its plan last month to gain control of Slim’s fixed-line phone companies across the region through transactions worth more than $20 billion. To complete the deal, America Movil must acquire holding company Carso Global Telecom SAB in a share swap, gaining majority control of Mexico City- based Telefonos de Mexico and South American carrier Telmex Internacional SAB.
America Movil would then offer cash or stock for the remaining Telmex Internacional shares while allowing Telefonos de Mexico to continue operating under its own strategy.
Through Telmex Internacional, America Movil would acquire control of Brazilian phone company Embratel Participacoes SA and a one-third stake in Net Servicos de Comunicacao SA, Brazil’s biggest pay-TV company, which also offers digital phone and Internet plans. Mexico City-based Telmex Internacional sells various communications services in Argentina, Chile, Colombia, Ecuador, Peru and Uruguay.
Brazil is already America Movil’s second-largest market after Mexico, with 44.4 million subscribers at the end of 2009, and led its customer growth last quarter with 2.1 million additions.
Brazil also is fueling Telmex Internacional’s growth. The company reported a 58 percent increase in fourth-quarter profit yesterday as more subscribers signed up for phone and Web service. Net income rose to 1.98 billion pesos ($153 million), and sales climbed 32 percent to 25.7 billion pesos.
–With assistance from Andres Martinez in Mexico City. Editors: Stephen West, Jerry Byrd
To contact the reporter on this story: Crayton Harrison in Mexico City at +52-55-5242-9251 begin_of_the_skype_highlighting +52-55-5242-9251 end_of_the_skype_highlighting or tharrison5@bloomberg.net
To contact the editor responsible for this story: Julie Alnwick at +1-212-617-8960 begin_of_the_skype_highlighting +1-212-617-8960 end_of_the_skype_highlighting or jalnwick@bloomberg.net
Naspers acquired Buscapé, leading comparison shopping search engine in Brazil and LatAm
South African media company Naspers announced today the acquisition of 91% of the share capital of Brazilian e-commerce group BuscaPé.com Inc. for an amount of US$342m.
Buscapé, which started as comparison shopping ten years ago, currently is Latin America’s top such network for new and used goods and one of the region’s best-known internet brands. It is the exclusive provider of comparison shopping solutions to more than 100 portals and websites in Latin America, including Microsoft, Globo and Abril, with over 10 million products and over 320 000 online and offline stores.
In recent years BuscaPé acquired a competitor, Bondfaro. It also expanded with QueBarato, the leading free-classifieds network in Latin America. Electronic payments can be done with Pagamento Digital. In addition it has an affiliate advertising network named Lomadee, an e-commerce research business, eBit, and a fraud risk assessment service, FControl.
All details on Naspers’ press realease.
comScore reports Google leading Brazil and India emerging internet search markets
Google Dominates Internet Landscape in India and Brazil
Google Sites Account for Nearly 30 Percent of All Time Spent Online in these Two Markets, Three Times Higher than Average
RESTON, VA, September 14, 2009 – comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world today released a study focusing on Google’s relative dominance in the two emerging Internet markets of India and Brazil. As background, Google Sites ranked as the most visited Internet property worldwide with 854 million unique visitors age 15 and older in July, an increase of 18-percent during the past year. Nearly 75 percent of all Internet users worldwide visited the Google Sites property, which accounted for 9.4 percent of all time spent online. Nearly one out of every ten minutes a person spends online around the world is spent on a Google site.
Google usage is more prevalent in certain global markets than others. Two particular markets stand apart from the rest in terms of their dependence on Google: Brazil and India. In July, 29.8 percent of total time spent online in Brazil was spent on Google Sites, with India only slightly lower at 28.9 percent. The next highest global market was Ireland at 15.9 percent.
Top Ten Global Internet Markets by Google Sites’ Share of Time Spent
July 2009
Age 15+, Home & Work Locations
Source: comScore
Total Minutes (MM)
Total Internet Google Sites Google Sites’ Share of Total Minutes Spent Online
Worldwide 1,541,617 145,473 9.4%
Brazil 46,352 13,808 29.8%
India 21,799 6,294 28.9%
Ireland 1,717 273 15.9%
Singapore 3,326 475 14.3%
Portugal 4,430 590 13.3%
South Africa 2,764 358 12.9%
Mexico 23,035 2,950 12.8%
Italy 21,776 2,699 12.4%
Austria 3,435 417 12.1%
Denmark 3,458 417 12.1%
“It’s interesting that the dynamics of Google usage would be so similar in Brazil and India given that the two markets are on opposite sides of the world and quite different culturally from one another,” said Alex Banks, managing director of comScore Latin America. “As it turns out, there are interesting similarities between Brazil and India as emerging Internet markets. Google’s prevalence in these markets can perhaps best be explained by the fact that the time at which these markets really began to develop and flourish was around the same time that Google was becoming a major player in the search landscape. As a result, Google became the dominant Internet brand in these markets and its success appears to have bled from search into other areas of the web like social networking.”
Google Dominance in Brazil and India
The Google brand has extended to success across most of the categories in which it plays in Brazil and India. In some categories, Google is the only player of consequence, commanding considerably high market shares. For example, in Brazil, Google Sites accounts for 89.5 percent of all searches conducted, while Google Orkut has a dominant position in social networking (96.0 percent of time spent), as does Google Maps in the maps category (70.9 percent of time spent) and Google-owned YouTube in the multimedia category (91.6 percent).
In India, Google Sites accounted for 88.4 percent of all searches conducted, and had commanding share of time spent in social networking with Orkut (68.2 percent), maps with Google Maps (63.9 percent), multimedia with YouTube (82.8 percent). It also commanded slightly less than half of all time spent in the blogs category with Blogger (47.6 percent) and email with Gmail (46.8 percent).
Google-Owned Sites Across Selected Site Categories in Brazil and India
July 2009
Total Brazil and India, Age 15+, Home & Work Locations
Source: comScore World Metrix and comScore qSearch
Site Category Google Site Category Rank by Unique Visitors Google’s Share of Time Spent in Category
Brazil
Search* Google Sites 1 89.5%
Social Networking Orkut 1 96.0%
Maps Google Maps 1 70.9%
Photos Picasa Network 2 8.9%
Blogs Blogger 1 43.7%
Multimedia YouTube 1 91.6%
Email Gmail 2 9.7%
India
Search* Google Sites 1 88.4%
Social Networking Orkut 1 68.2%
Maps Google Maps 1 63.9%
Photos Picasa Network 1 16.2%
Blogs Blogger 1 47.6%
Multimedia YouTube 1 82.8%
Email Gmail 2 46.8%
*Search category market share based on share of searches conducted, not share of time spent like the other categories
About comScore
comScore, Inc. (NASDAQ: SCOR) is a global leader in measuring the digital world and preferred source of digital marketing intelligence. For more information, please visit www.comscore.com/companyinfo.
Contact:
Andrew Lipsman
Director, Marketing Communications
comScore, Inc.
+1 312 775 6510
press@comscore.com
E-Commerce Revenue in Brazil Advances 27% In First Half
SAO PAULO (Dow Jones)–Revenues obtained by Brazilian retailers through Internet sales, so-called e-commerce, increased by a surprisingly robust 27% in the first half of 2009 to 4.8 billion Brazilian reals ($2.59 billion), according to a report Tuesday by consulting group E-bit.
E-bit said Internet sales rose, in part, because of government tax cuts covering a wide range of home appliances. The cuts were designed to stimulate consumption during a brief recession.
Internet sales also rose as new sellers came onto the market, including the Brazilian unit of Wal-Mart and home appliance chain Casas Bahia. E-bit said both new and existing retailers increased their Internet advertising this year.
Meanwhile, many Internet retailers offered longer terms and lower interest rates on installment buying.
E-bit said it began 2009 with a growth forecast for Brazilian e-commerce of 20% to 25% but may shortly revise its forecast higher.
- By Tom Murphy, Dow Jones Newswires; 55-11-2847-4519; brazil@dowjones.com