|LOS ANGELES, Nov. 10 /PRNewswire-HISPANIC PR WIRE/ — Fox Sports en Espanol, the country’s leading Spanish-language sports media platform, struck out the competition with its coverage of the recently concluded 2009 Major League Baseball World Series. The network’s number one program during the ratings bonanza was Game Six of the World Series (Yankees vs. Phillies, 11/4/09), which delivered 261,000 Hispanics in the key P18-49 demographic. Overall, Fox Sports en Espanol finished with a 3.43 (1.74 P18-49) household coverage rating, up 81% in total households vs. its World Series coverage from 2008, and 240% over 2007.
“The only thing more exciting for us than this memorable Fall Classic is the fact that our loyal fans consistently tuned in to Fox Sports en Espanol for the best live coverage of the Series,” said David Sternberg, General Manager of Fox Sports en Espanol. “This clearly validates our mission of providing the most important sporting events, with the best analysis, of any Hispanic sports network.”
This marked the ninth consecutive year that Fox Sports en Espanol has offered live, exclusive Spanish-language coverage of the MLB postseason. In addition, as part of a seven-year partnership with Fox Broadcasting Company that runs through the 2013 season, the network will continue to offer live and exclusive Spanish-language coverage of approximately 26 MLB regular-season games each year plus the annual All-Star Game.
About Fox Sports en Espanol
Fox Sports en Espanol is distributed by Fox Cable Networks Group and operated by Fox Pan American Sports LLC, an international sports programming and production entity jointly owned by HM Capital Partners, LLC and News Corporation’s (Nasdaq: NWS, NWSA; ASX: NWS, NWSLV) Fox Sports International. For more information, visit Fox Sports en Espanol online at foxsportsla.msn.com.
SOURCE Fox Sports en Espanol