It never fails. After every trade show to which I travel, I come down with a cold. This time it was ad-tech San Francisco, and no matter how many times I cleaned my hands with sanitizer after shaking a few hands here and there, I still got sick. Am I just one of those people who do not have the immunity that is needed to fend off tradeshow colds?
Aside from coughing up a lung every few minutes and feeling like my head has been stuffed with rocks, the show was a hit. I met with some old friends, old colleagues and new biz partners. Ad-tech is a great show and never fails to be a great indicator of where the industry is going. There was an entire section devoted to mobile, which I predict will get bigger and bigger. Video was alot more present as were social networks and the tools to build them and monetize them.
There was even an internet law firm, proof of the importance of compliance in an industry fraught with legal troubles.
It was a great show. Time to catch up with all of the calls, leads, emails, yadda yadda!